2005 Interactive Awards Tally

Interactive Awards

Category		Awards		Entry Title		Agency
Best Corporate Websites		Silver		Hongkong Electric Corporate Website		AGENDA (Hong Kong) Limited
		Silver		ZtampZ Ltd - bread n butter Website		Rice 5 Ltd
		Bronze		Neway Karaoke - Website		Rice 5 Ltd
Best Brand Building/		Silver		Cool Distilled Water Website		Eureka Group
Promotion Websites		Bronze		Nokia - Which side are you on?		XM Hong Kong
		Bronze		adidas Streetball Challenge 2005		Rice 5 Ltd
		Bronze		Coca-Cola China Ltd - Qoo X'mas 2004		e-Crusade Marketing Co Ltd
Best Banners		Silver		Nike Free Press to Experience		e-Crusade Marketing Co Ltd
		Bronze		Operation Santa Claus - Stone / Paper / Scissors		e-Crusade Marketing Co Ltd
		Merit		Operation Santa Claus - Scrabble		e-Crusade Marketing Co Ltd
		Merit		Cathay Pacific - Manchester United Soccer Schools Sponsorship (Phase 2)		McCann Relationship Marketing WORLDWIDE - Hong Kong
		Merit		IBM - Cool Down!		OgilvyOne Beijing
		Merit		Lenovo - ThinkPad Online		OgilvyOne Beijing
Best Beyond Banners		Silver		Nike Free Click to Experience		e-Crusade Marketing Co Ltd
		Bronze		adidas Predator		Rice 5 Ltd
Best Interactive Broadcast/		Bronze		British Airways - Third Flight		M&C Saatchi Hong Kong
Streaming Advertise-ments		Merit		HSBC Home & Away Video Banner		e-Crusade Marketing Co Ltd
Best E-mail Marketing		No Award
Best Viral Marketing		No Award
Best Wireless Marketing		Merit		Pizza Hut (HK) - Full Moon		OgilvyOne Worldwide Hong kong
Best Gaming		Silver		adidas_1 challenge		Rice 5 Ltd
		Silver		Cool Distilled Water Website Smash Machine Game		Eureka Group
		Bronze		Fanta Valentine's Day 2005		e-Crusade Marketing Co Ltd
Best Search Engine Marketing		No Award
Best Blogs/ Online Communities		Silver		Nike Basketball League 2005		e-Crusade Marketing Co Ltd & mOne Hong Kong

Direct Awards

Category		Awards		Entry Title		Agency
Best Flat Mailing		Bronze		IBM - Fingerprint Launch		OgilvyOne Beijing
		Merit		IBM - Flipbook Server DM		OgilvyOne Beijing
Best 3-Dimensional		Silver		Procter & Gamble/ Ariel - Jasmine		Saatchi & Saatchi Guangzhou
Mailing		Bronze		eBay - Roast Pig		M&C Saatchi Hong Kong
		Bronze		OgilvyOne Worldwide Hong Kong - Lost Phone		OgilvyOne Worldwide Hong Kong
		Bronze		Shanghai Volkswagen - Mysterious Invitation		GREY Relationship Marketing (Shanghai)
Best Direct Response Print		Silver		eBay - Treasure Hunt		M&C Saatchi Hong Kong
Best Direct Response Broadcast		No Award
Best Alternative		Silver		eBay - AV Products		M&C Saatchi Hong Kong
Media		Silver		Oriental Sports Daily - Tape Guerrilla		JWT Shanghai
		Bronze		eBay - Furniture		M&C Saatchi Hong Kong
		Bronze		Northwest Airlines - Escalator		OgilvyOne Worldwide Hong Kong
		Merit		MANHATTAN - "do something different today" Event		TBWA\ TEQUILA\ Hong Kong Limited
Best Field Marketing		Bronze		Nike HK - Improvisation Tape		J. Walter Thompson Co Ltd
Best Loyalty/ Relationship Marketing		No Award

Integrated Campaign

Category		Awards		Entry Title		Agency
Best Integrated		Silver		Cool Distilled Water Online Campaign		Interactive Campaign
Interactive Campaign		Bronze		Nike Women 5678		e-Crusade Marketing Co Ltd
		Bronze		Fanta Valentine's Day 2005		e-Crusade Marketing Co Ltd
Best Integrated Campaign		Bronze		Nike Speed II - Amazing Race		e-Crusade Marketing Co Ltd & J Walter Thompson Co Ltd
		Bronze		The Economist Momentous Party		OgilvyOne Worldwide Hong Kong
		Merit		Heineken "Meet You There" Thematic Campaign		TEQUILA\ Hong Kong
		Merit		Levi's STAY TRUE Campaign		OMDHK

Craft Awards

Category		Entry Title		Agency
Most Innovative		Nike HK - Improvisation Tape		J. Walter Thompson Co Ltd
Most Effective		Nike Basketball League 2005		e-Crusade Marketing Co Ltd & mOne Hong Kong
Best Art Direction		ZtampZ Ltd - bread n butter Website		Rice 5 Ltd