|
| Category |
Awards |
Entry Title |
Agency |
|
Single Print -
Personal products |
Merit |
Westone -Earphones - Mozart |
DDB Group Hong Kong |
| Merit |
Westone -Earphones - Beethoven |
DDB Group Hong Kong |
| Merit |
Westone -Earphones - Tchaikovsky |
DDB Group Hong Kong |
| Merit |
Bausch & Lomb - SofLens with High Definition Optics - Train |
Draftfcb HK Ltd |
| Merit |
Bausch & Lomb - SofLens with High Definition Optics - Aircraft Carrier |
Draftfcb HK Ltd |
| Merit |
uCrown Head Massager - Relationship Map - Social Worker |
Draftfcb HK Ltd |
| Merit |
Mentholatum Deep Heating Rub - Snail |
Grey Hong Kong |
| Merit |
Anthisan - Gym |
Publicis Hong Kong |
| Print Campaign |
Merit |
Westone -Earphones - Mozart/Beethoven/Tchaikovsky |
DDB Group Hong Kong |
| Poster - Poster Single |
Merit |
Orbis - Chaotic |
Ogilvy & Mather Group, HK |
| Merit |
Westone -Earphones - Mozart |
DDB Group Hong Kong |
| Merit |
Westone -Earphones - Beethoven |
DDB Group Hong Kong |
| Merit |
Westone -Earphones - Tchaikovsky |
DDB Group Hong Kong |
| Poster - Poster Campaign |
Bronze |
Orbis - Strokes / Chaotic / Dilution |
Ogilvy & Mather Group, HK |
| Bronze |
Anthisan - 3rd Hand |
Publicis Hong Kong |
| Merit |
Westone -Earphones - Mozart/Beethoven/Tchaikovsky |
DDB Group Hong Kong |
| Merit |
Bausch & Lomb - SofLens with High Definition Optics - Aircraft Carrier / Airplane / Train |
Draftfcb HK Ltd |
|
|
| Category |
Awards |
Entry Title |
Agency |
|
| Outdoor Single |
Silver |
McDonald's - 18-Nugget 'Share Box' - 18-Button Redemption Machine |
DDB Group Hong Kong |
| Bronze |
McDonald's - New York Burger - Yellow Cabs |
DDB Group Hong Kong |
| Bronze |
Ice Gel - The Smallest Art Gallery |
Grey Hong Kong |
| Merit |
Westone -Earphones - Mozart |
DDB Group Hong Kong |
| Merit |
Westone -Earphones - Beethoven |
DDB Group Hong Kong |
| Merit |
Westone -Earphones - Tchaikovsky |
DDB Group Hong Kong |
| Outdoor Campaign |
Merit |
Westone -Earphones - Mozart/Beethoven/Tchaikovsky |
DDB Group Hong Kong |
| Ambient |
Gold |
McDonald's - 18-Nugget 'Share Box' - 18-Button Redemption Machine |
DDB Group Hong Kong |
| Silver |
Coca-Cola - Paint the beach |
McCann Worldgroup Hong Kong |
| Bronze |
McDonald's - New York Burger - Yellow Cabs |
DDB Group Hong Kong |
| Merit |
Canon HongKong Co Ltd - Canon Donate A Smile |
Dentsu Hong Kong Ltd |
| Merit |
Friends of the Earth - Against Climate Change - Underwater World |
JWT Hong Kong |
| Field Marketing |
Silver |
McDonald's - New York Burger - Yellow Cabs |
DDB Group Hong Kong |
| Bronze |
McDonald's - 18-Nugget 'Share Box' - 18-Button Redemption Machine |
DDB Group Hong Kong |
| Bronze |
Coca-Cola - Paint the beach |
McCann Worldgroup Hong Kong |
| Bronze |
Mentholatum LipIce Lipbalm - Leaf Poems |
Grey Hong Kong |
| Merit |
Eno - Don't feel stuffed by food |
Grey Hong Kong |
| Merit |
Chondroitin Plus - Human Clock |
Grey Hong Kong |
| Merit |
Hoi Shing Manpower Agency - Foreign Domestic Helpers Service - Speedy Helping Hand |
Grey Hong Kong |
| Merit |
Friends of the Earth - Against Climate Change - Underwater World |
JWT Hong Kong |
| Merit |
Ice Gel - The Smallest Art Gallery |
Grey Hong Kong |
| Point of Sale |
Merit |
Westone -Earphones - Mozart |
DDB Group Hong Kong |
| Merit |
Westone -Earphones - Beethoven |
DDB Group Hong Kong |
| Merit |
Westone -Earphones - Tchaikovsky |
DDB Group Hong Kong |
| Merit |
Listerine - Bad Breath |
JWT Hong Kong |
| Direct Mail |
Silver |
Listerine - Bad Breath |
JWT Hong Kong |
| Bronze |
Watsons - Face Whitening Cream - 'Radiant Glow' DM |
DDB Group Hong Kong |
| Merit |
Miele - Smooth |
JWT Hong Kong |
|
|
| Category |
Awards |
Entry Title |
Agency |
|
| Single - Beverages, Food, Snacks, Confectionery |
Silver |
Yakult - Richman |
Dentsu Hong Kong Ltd |
| Bronze |
Yakult - Soccer |
Dentsu Hong Kong Ltd |
| Single - Household products |
Merit |
Tempo - Boxer |
Publicis Hong Kong |
| Single - Retailers and Property |
Bronze |
Centaline Property - Corporate campaign 2011 |
Live China Ltd. |
| Merit |
McDonald's - Missing Tooth |
DDB Group Hong Kong |
| Single - Telecommunications & Media |
Merit |
one2free - The Movie |
TBWA\TEQUILA\HK |
| Single - Entertainment, Leisure & Travel |
Merit |
Cathay Pacific Airways - Game On / The Hong Kong Sevens 2011 |
McCann Worldgroup Hong Kong |
| Single - Corporate Image |
Merit |
Cathay Pacific Airways - Game On / The Hong Kong Sevens 2011 |
McCann Worldgroup Hong Kong |
| Single - Non-TV Broadcast Film / Other Screens |
Bronze |
Coca-Cola - Chok! Chok! Chok! |
McCann Worldgroup Hong Kong |
| Merit |
Chow Tai Fook - Thematic - Love Code Series - Triangle |
Draftfcb HK Ltd |
| Single - Online Film (Viral) |
Gold |
Kami Japanese Pudding - A Sweet Encounter |
Yamanyamo Co. Ltd |
| Merit |
Intel - The 2nd Generation Core Family of Processors - The Escape |
DDB Group Hong Kong |
| Merit |
Tempo - The Power of Strength |
Publicis Hong Kong |
| Film Campaign |
Silver |
Yakult - Richman and Soccer |
Dentsu Hong Kong Ltd |
| Radio Single |
Merit |
HK Shark Foundation - Joyful Jaws |
Ogilvy & Mather Group, HK |
|
|
| Category |
Awards |
Entry Title |
Agency |
|
| Single - Website/ Mini-site (Campaign Websites) |
Merit |
Coca-Cola zero - Scream to the rescue |
McCann Worldgroup Hong Kong |
| Single - Online Advertising |
Silver |
KFC HK - Indescribable Taste |
Ogilvy & Mather Group, HK |
| Bronze |
Intel - The 2nd Generation Core Family of Processors - The Escape |
DDB Group Hong Kong |
| Single - Mobile (Mobile Applications) |
Silver |
Coca-Cola - Chok! Chok! Chok! |
McCann Worldgroup Hong Kong |
| Merit |
Chondroitin Plus - Human Clock |
Grey Hong Kong |
| Merit |
The List - Local Speaker |
Grey Hong Kong |
| Single - Mobile (Mobile Games) |
Silver |
Coca-Cola - Bottle Symphony |
McCann Worldgroup Hong Kong |
| Merit |
Intel - The 2nd Generation Core Family of Processors - The Escape |
DDB Group Hong Kong |
| Single - Social Media (Social Media Marketing) |
Gold |
KFC HK - Indescribable Taste |
Ogilvy & Mather Group, HK |
| Best Cyber Campaign |
Bronze |
KFC HK - Indescribable Taste |
Ogilvy & Mather Group, HK |
| Bronze |
Intel - The 2nd Generation Core Family of Processors - The Escape |
DDB Group Hong Kong |
|
|
| Category |
Awards |
Entry Title |
Agency |
|
| Chinese Copy |
Merit |
FUJIFILM FINEPIX X100 - The Sect of Wandering Photographing |
Metta Communications |
| Merit |
BOC Group Life Assurance - Love Weight |
DDB Group Hong Kong |
| Merit |
Compass Visa - Flexi-Shopping - Sports Shoes |
Euro RSCG Hong Kong |
| Design/Art Direction |
Best |
Vitasoy - Vitasoy - Stand by me. Every moment. |
DDB Group Hong Kong |
| Merit |
Midea - Choir |
Ogilvy & Mather Group, HK |
| Merit |
Orbis - Knots |
Ogilvy & Mather Group, HK |
| Merit |
Orbis - Puzzle |
Ogilvy & Mather Group, HK |
| Merit |
Awfully Chocolate - Oh Yeahh |
Ogilvy & Mather Group, HK |
| Merit |
Awfully Chocolate - Uhuhoh |
Ogilvy & Mather Group, HK |
| Merit |
Westone -Earphones - Mozart/Beethoven/Tchaikovsky |
DDB Group Hong Kong |
| Illustration |
Best |
Vitasoy - Vitasoy - Stand by me. Every moment. |
DDB Group Hong Kong |
| Merit |
uCrown Head Massager - Relationship Map - Social Worker |
Draftfcb HK Ltd |
| Typography (English) |
Best |
Awfully Chocolate - Uhuhoh |
Ogilvy & Mather Group, HK |
| Merit |
Orbis - Strokes |
Ogilvy & Mather Group, HK |
| Merit |
Awfully Chocolate - Oh Yeahh |
Ogilvy & Mather Group, HK |
| Typography (Chinese) |
Merit |
Orbis - Puzzle |
Ogilvy & Mather Group, HK |
| Direction |
Best |
Kami Japanese Pudding - A Sweet Encounter |
Yamanyamo Co. Ltd |
| Merit |
FUJIFILM FINEPIX X100 - The Sect of Wandering Photographing |
Metta Communications / Mutual Workshop |
| Merit |
Yakult - Richman |
Dentsu Hong Kong Ltd |
| Editing |
Best |
Centaline Property - Wonderful World |
Touches Ltd |
| Merit |
Yakult - Soccer |
Dentsu Hong Kong Ltd |
| Merit |
Fujifilm Finepix X-100 - Wandering Dog |
Touches Ltd |
| Cinematography |
Merit |
FUJIFILM FINEPIX X100 - The Sect of Wandering Photographing |
Metta Communications / Mutual Workshop |
| Sound Effect & Use of Music |
Best |
HK Shark Foundation - Joyful Jaws |
Ogilvy & Mather Group, HK |
| Merit |
Coca-Cola - Bottle Symphony |
McCann Worldgroup Hong Kong |
| Animation / Special Effect |
Best |
Nutrigreen - Rocketeer |
Digit Digit Ltd |
| Merit |
Centaline Property - Wonderful World |
Digit Digit Ltd |
| User Experience |
Merit |
Coca-Cola - Chok! Chok! Chok! |
McCann Worldgroup Hong Kong |
|
|
| Category |
Awards |
Entry Title |
Agency |
|
| Single - Use of Print |
Merit |
Levi's - Levi's Go Forth Magazine |
TBWA\ Tequila\ Hong Kong |
| Merit |
one2free - Page Loading |
TBWA\ TEQUILA\ HK |
| Single - Use of Broadcast |
Gold |
Coca-Cola - Chok! Chok! Chok! |
McCann Worldgroup Hong Kong |
| Single - Use of Outdoor |
Silver |
McDonald's - 18-Nugget 'Share Box' - 18-Button Redemption Machine |
DDB Group Hong Kong |
| Silver |
Coca-Cola - Paint the beach |
McCann Worldgroup Hong Kong |
| Bronze |
McDonald's - New York Burger - Yellow Cabs |
DDB Group Hong Kong |
| Bronze |
Handheld Culture - Read while you are waiting |
Grey Hong Kong |
| Merit |
Canon HongKong Co Ltd - Canon Donate A Smile |
Dentsu Hong Kong Ltd |
| Single - Use of Digital |
Bronze |
Intel - The 2nd Generation Core Family of Processors - The Escape |
DDB Group Hong Kong |
| Merit |
Viagra - I am Ugly but I got the Hotty |
Grey Hong Kong |
| Merit |
nowTV - nowTV ATM |
Mindshare Hong Kong Ltd |
| Merit |
LYNX - LYNX Launch in Hong Kong |
GroupM Interaction Hong Kong |
| Single - Use of Mobile |
Silver |
Coca-Cola - Chok! Chok! Chok! |
McCann Worldgroup Hong Kong |
| Merit |
Chondroitin Plus - Human Clock |
Grey Hong Kong |
| Merit |
Intel - The 2nd Generation Core Family of Processors - The Escape |
DDB Group Hong Kong |
| Single - Use of Branded Content, Experiential, Sponsorship and Events |
Silver |
Coca-Cola - Chok! Chok! Chok! |
McCann Worldgroup Hong Kong |
| Bronze |
KFC HK - Indescribable Taste |
Ogilvy & Mather Group, HK |
| Merit |
Chondroitin Plus - Human Clock |
Grey Hong Kong |
| Merit |
LYNX - LYNX Lounge |
GroupM Activation |
Single - Use of Low Budget
(up to HK $0.5M) |
Gold |
Coca-Cola - Paint the beach |
McCann Worldgroup Hong Kong |
| Silver |
Ice Gel - The Smallest Art Gallery |
Grey Hong Kong |
| Silver |
McDonald's - 18-Nugget 'Share Box' - 18-Button Redemption Machine |
DDB Group Hong Kong |
| Merit |
Viagra - I am Ugly but I got the Hotty |
Grey Hong Kong |
| Merit |
Watsons - Face Whitening Cream - 'Radiant Glow' DM |
DDB Group Hong Kong |
| Merit |
I am Number Four - I am Number Four Viral Video Campaign |
AGENDA (Hong Kong) Limited |
| Single - Creative Innovation |
Silver |
KFC HK - Indescribable Taste |
Ogilvy & Mather Group, HK |
| Bronze |
Mentholatum LipIce Lipbalm - Leaf Poems |
Grey Hong Kong |
| Bronze |
McDonald's - New York Burger - Yellow Cabs |
DDB Group Hong Kong |
| Merit |
McDonald's - 18-Nugget 'Share Box' - 18-Button Redemption Machine |
DDB Group Hong Kong |
| Merit |
LYNX - LYNX - Youtube Interactive Channel |
GroupM Interaction Hong Kong |
| Best Integrated Media Campaign |
Silver |
Coca-Cola - Coca-Cola Teens Recruitment Campaign |
McCann Worldgroup Hong Kong |
| Merit |
Hong Kong Cancer Fund - Unhook |
Grey Hong Kong |
|
